Did you know that when you book hotel rooms via external booking sites on the internet rather than the hotel’s website, you send your money on a tour throughout Europe? Or in many cases around the world, before it comes back to the Nordic countries, some dollars, euros, and yen less? When booking short distance trips, book direct.

Du reser kort. Pengarna reser långt.

It pays to book direct - both for you and us!

For us, it pays off because we can use 15-30% of the price you pay for your booking to provide you with better travel experiences, rather than the paying commission (i.e. the amount you pay for the hotel room) to the external website you chose to book though.

Therefore, it pays for you to book direct

There are several simple reasons why it’s a good deal for you too:

1. First of all, you always get the best prices at our hotels through our own website. Yes, it’s really just that obvious, but surprisingly many guests are not aware of it. If you happen to stumble upon a better price at one of our hotels on another booking site, we will match the price and refund you the difference.

By the way, did you know that the ranking of hotels, "discounts" and the stressful "one room left" notifications on many of the external sites are often paid for, and therefore misleading? It's no wonder you get confused.

2. Secondly, you get all the benefits when you book directly. That means when you book directly with us, you will get the best and most flexible change and cancellation rights. If you are a member, you will also receive both the points and membership benefits.

3. Third, we have several groups of people working specifically to simplify your guest journey with us - both physically and digitally. Our goal is to create the world's best guest journey for you, so you can easily and seamlessly have all your needs accommodated.

4. Fourth, it makes communication between you and the hotel easier. When booking through other channels, a lot of information disappears along the way. For example, if you are traveling with children, the hotel may contact you in advance of your stay to make sure that your room upon arrival tailors to your specific requests.

And if you're still skeptical, read what travel journalist Odd Roar Lange, who runs “Thetravelinspector.no” writes on his blog. (This is not a paid collaboration, we just like the clarity of his message.)

Book direct and feel like a technical genius

Whether you will be staying in 2 days, 2 weeks or 2 months (we hope it is not too far off) we welcome you to our website and our app that gives you advantages like digital check-in and check-out, mobile keys and option to choose your room. Some of our guests have actually admitted that they feel like a technical James Bond with the app.

We look forward to welcoming you to your next hotel stay, both physically and digitally. In fact, we can hardly wait - we look forward to it!