Welcome to Varberg – the coastal gem of Halland where historic bathing traditions meet surf culture and city life. Here, you’ll find beautiful beaches, fascinating history and a relaxed seaside atmosphere that attracts visitors all year round.

Coastal life, nature & location

Beautifully situated by the Kattegat Sea, Varberg offers long sandy beaches, cliffs and scenic coastal paths. Along the Strandpromenaden, you can stroll from Varberg Fortress to Apelviken – one of Sweden’s most popular spots for windsurfing and kitesurfing. For birdwatchers and nature lovers, Getterön Nature Reserve is a must-see, and just outside the city, the Åkulla Beech Forests invite you to explore lush hiking trails. Thanks to excellent train connections and proximity to the E6 motorway, Varberg is easy to reach from both Gothenburg and Halmstad.

Sights & attractions in Varberg

Varberg is a city rich in history and experiences. The impressive Varberg Fortress stands proudly by the sea and houses the Halland Museum of Cultural History, where you can see the famous medieval Bocksten Man. In the city centre, Stortorget is surrounded by shops, cafés and restaurants. Don’t miss the iconic Cold Bathhouse or the UNESCO World Heritage site Grimeton Radio Station – a fascinating piece of early Swedish engineering.

Restaurants, spa & conferences

For an inspiring setting for meetings or corporate events, you’ll find modern conference venues close to the sea, the city centre and excellent transport links.

Nearby destinations

Halmstad

Gothenburg

Borås