Today, 1 of 3 people gets cancer, still it is something that affects us all. Even if you don’t have cancer yourself, maybe someone you care about does. Together with The national Cancer Societies, we want to change these statistics and as a member, you can do it together with us.

hands, cheerful gesture
Beat cancer together with The national Cancer Societies.

The national Cancer Societies works to reduce the incidence of cancer and achieve higher survival rates. Since the 1970’s, cancer rates have more than doubled, but thanks to cancer research and innovations in cancer treatments, 2 out of 3 cancer patients survive.


The national Cancer Societies’ work and donations


The national Cancer Societies is an independent non-profit organisation without any government funding. Their work depends solely on donations from individuals and businesses. Since 1951, the organisation has donated approximately SEK 11 billion to leading research projects in Sweden.


A cancer researcher working at The national Cancer SocietiesThanks to cancer research, 2 out of 3 cancer patients survive. Photo credit: The national Cancer Societies


By donating to The national Cancer Societies, you contribute to the foremost research, to disseminating knowledge concerning cancer and you improve the quality of life of cancer patients and their loved ones.


"Regardless of who you are or where you live, cancer is affecting us all. Perhaps you know someone with cancer, or maybe you are affected yourself. We all understand the importance of research in the battle against cancer – both to prevent and to cure.


As a member, you are now able to help The national Cancer Societies beat cancer by donating your bonus points to their crucial work." - Mie Skau Vedeler, Manager Commercial Partners and Strawberry


Strawberry and The national Cancer Societies are proud partners


Contributing to the important work of The national Cancer Societies that affect so many, is very close to Strawberry’ heart. That is why you as a member of Strawberry can donate your bonus points to The Swedish Cancer Society. This is what The national Cancer Societies has to say about the philanthropic partnership:


“The national Cancer Societies is proud to have Strawberry as a new partner. It is important for The national Cancer Societies to have genuine partners with good values, who share our messages both in word and deed. At the same time, we know that many of Strawberry's guests want to support our work through donations. Now that this is possible, we will be able to do even more important research and care work, while at the same time we can focus on cancer prevention.”


How to donate your bonus points


In order to donate, you need to be a member and have bonus points to donate. Here you can donate your bonus points. You decide yourself how many bonus points you want to donate but it has to be in 10,000’s. 10,000 bonus points have a value of 300 SEK.


Do like 1.7 million members – join the club with unique benefits and the opportunity to donate bonus points to The national Cancer Societies.




5 tips to reduce the risk of getting cancer


The food we eat and what we ingest affect us much more than you’d think. Here are 5 tips to reduce the risk of cancer and other diseases:



  • Eat at least 5 serves of vegetables, fruits or berries every day.

  • Avoid very sugary food and beverages.

  • Limit the alcohol consumption.

  • Eat less red meat and meat products such as bacon and sausages.

  • Choose low fat dairy products such as light milk or light yoghurt.




Read about our collaboration with The national Cancer Societies here.